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The Benefits of a Marketing Audit

Understand What's Working

A better understanding of the impact that different marketing activities have on your business.

Identify New Opportunities

You can gain a better understanding of your current marketing performance and identify potential areas for improvement.

Confidence and Reassurance

You can feel confident that your strategy is on the right track. This will increase your confidence and help you feel assured.

Build for the Future

Use the marketing audit analysis to plan more effective future marketing tactics that generate quick and long-term wins.

What Is a Marketing Audit?

A marketing audit is a systematic, objective way to evaluate the effectiveness of your marketing strategy. It’s also a great way to measure and improve your marketing performance. It involves assessing performance across a wide range of metrics, including:

 

  • Brand awareness

  • Communication

  • Lead generation

  • Sales 

  • Online & offline activities

  • Engagement

  • Retention 

The main goal of a marketing audit is to identify areas for improvement and opportunities for growth. By doing so, you can better define your marketing strategy and maximise the impact of your resources.

Why You Need a Marketing Audit 

A marketing audit comprehensively assesses your company’s current marketing strategy and abilities. It’s designed to evaluate the effectiveness of your marketing efforts, identify areas for improvement, and recommend changes to maximise revenue and profits. 

A marketing audit should be conducted at least once a year, ideally every six months. 

The purpose of a marketing audit is to ensure your company’s marketing strategy is aligned with the business goals and that you’re taking the optimal steps to promote your products and services effectively. 

By conducting periodic audits, you can ensure you’re continually optimising your marketing efforts to find the best possible way to market your products or services.

Collaborative Approach

Working close with you or your team to maximise outputs and results.

Strategically Minded

Creating a plan of actions that creates a domino of positive results.

Outstanding Creativity

Attaining the goal with no limitations and no boundaries to creativity.

Why Should You Work With Me

someone conducting a marketing audit on an e-commerce website

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Marketing Audits

A marketing audit can help you understand what is working well and what may need improvement. This can help you deliver better customer experiences, drive more sales, and make your marketing efforts more impactful.

Understand your marketing.

Only £469

Detailed marketing audit of your marketing activities and recommendations. 

  • Consultation

  • Review existing materials

  • Optimisation suggestions

  • Follow up