Was the Mouldy Whopper Campaign a Stroke of Genius or a Big Mistake?
Discover why Burger King's bold Mouldy Whopper campaign shocked the fast-food industry and how it changed consumer perceptions.
top of page
- Aug 5
- 3 min
5 Things a Great Strapline Does for Your Brand (With Examples)
Discover 5 powerful ways a great strapline can elevate your brand. Learn actionable tips and insights to implement today for maximum impact.
- Jul 29
- 3 min
Nike’s ‘Am I A Bad Person?’ Campaign
Dive into Nike's provocative ‘Am I A Bad Person?’ campaign. Explore its themes of ruthlessness, dedication, and the true cost of greatness.
- Feb 5
- 2 min
Breaking down viral content: What makes it tick?
The secrets behind viral content and what makes it tick. Learn how to create share-worthy posts that resonate with a global audience.
- Jan 11
- 2 min
Pepsi Wild Cherry’s Savvy Shift to Mature Millennials
Discover how Pepsi Wild Cherry successfully targets millennial women with smart, adaptive marketing strategies.
- Jan 5
- 3 min
Pop-Tarts' Edible Mascot's Ultimate Sacrifice in Bowl Season Campaign
Explore how Pop-Tarts utilised dark humour and an edible mascot’s sacrifice to win over the audience in their latest game-day activation.
- Jan 4
- 2 min
Megan Thee Stallion and Planet Fitness Team Up to Challenge Gym Norms
Explore how Megan Thee Stallion helped Planet Fitness shatter gym barriers in their recent campaign.
- Sep 1, 2023
- 13 min
How to Find Influencers for Your Brand
Navigate the world of influencer marketing and learn how to find the right influencers for your brand.
- May 22, 2023
- 2 min
Emotional Intelligence in Marketing: A Brand’s Secret Weapon
Discover how emotional intelligence boosts marketing, and learn to harness it for impactful audience connections.
- May 5, 2023
- 3 min
Empathy in Action: 7 Marketing Campaigns That Touched Hearts and Minds
Discover the power of empathy in marketing, explore its benefits, and get inspired by 7 successful empathetic campaigns.
- Jul 5, 2022
- 4 min
Master Nostalgia Marketing in 4 Simple Steps
Master the power of Nostalgia Marketing by following these four simple steps.
- Feb 4, 2022
- 4 min
Create Successful Personal Training Ads On Facebook
What you need to know to create successful personal training ads using Facebook Ads.
- Jan 28, 2022
- 4 min
How To Market Your Fitness Classes
Learn how to market your fitness classes with the right strategy to get more members.
- Jan 10, 2022
- 4 min
Guerilla Marketing: Getting Your Brand Noticed
Use Guerilla Marketing to get your brand noticed. Learn how and find examples.
- Nov 17, 2021
- 1 min
Homebase's 'It's Showtime' Advert
Homebase's Christmas TV advert looks to get us in the festive DIY mood in 2021.
- Nov 12, 2021
- 1 min
Santander's 123 Cashback Billboard Marketing Campaign
A clever marketing campaign to boost the awareness of Santanders 123 cashback offer.
Jack Willoughby's
Marketing Blog
bottom of page